Mouka has given out 54 brand new trucks and other valuable gifts to its business partners who have demonstrated a high level of commitment to its growth trajectory as part of its efforts to grow their businesses.
The trucks were presented at this year’s Business Partners’ awards ceremony held at the company’s corporate head office at the weekend in Lagos.
The event also availed some of the company’s business partners and journalists to share business best practices experiences for increased productivity, especially when most small and medium enterprises (SMEs) strive to survive.
The ceremony’s highlights included a raffle draw where four lucky people won different Mouka mattresses and pillows. Another was a presentation by the President of the Nigeria Society of Physiotherapy (NSP) Dr. Nnenna Chigbo, on maintaining physical & emotional wellbeing during a pandemic. The doctor also shared some research findings on safeguarding wellbeing by sleeping on quality mattresses and pillows, like Mouka.
Speaking at the event, Mouka’s Chief Executive Officer, Raymond Murphy, extolled the business partners who stayed committed to the brand despite the current market realities.
He pointed out that as Nigeria’s foremost manufacturer of quality mattresses and pillows for over six decades, the company had supported its business partners in various ways, especially through incentives to enhance their trade, adding that these initiatives have immensely impacted on the growth of the organisation.
Murphy reiterated that the frontline company remains committed to its Business Partners and consumers’ wellbeing by delivering quality products to boost sleep and ultimately sound health.
He reiterated: “As a frontline company in the bedding industry, we remain committed to our Business Partners and other stakeholders, to safeguard consumer wellbeing by delivering products which boost quality sleep and ultimately sound health.”
According to him, the trucks will significantly enhance the Business Partners’ trade, enabling them to distribute and sell Mouka Products to existing and potential consumers all over the country.
Commenting on the rewards, the Chief Commercial Officer, Dimeji Osingunwa, said the gifts represented Mouka’s way of appreciating the business partners’ loyalty, adding that without them, the company will not achieve such impressive product penetration, which has earned it the industry’s leadership position.
He commended them for being at the forefront of ensuring that consumers across the country can easily access the company’s range of products close to their homes.
Reacting to the company’s kind gesture, some of the representatives of the business partners showered praises on the management for upholding them in high esteem and pledged to intensify their effort in ensuring that Mouka brand remains a leader in the market.