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Kano Trade Fair: Emir of Kano, Others Laud NCC’s Consumer Initiatives

The Emir of Kano, His Royal Highness Alhaji Aminu Ado Bayero, visitors to the Nigerian Communications Commission (NCC) pavilion and telecom consumers, who participated at the ‘NCC Special Day’ at the just concluded 42nd edition of the Kano International Trade Fair, 2021 in Kano State, have commended the Commission for its various consumer-centric initiatives.

The royal father, who interacted with the commission’s staff at the NCC pavilion on the activities of NCC as they relate to service delivery, commended the NCC management for being consumer-focused in its regulatory activities.

He charged other regulatory agencies in the country to emulate NCC’s template of constantly creating platforms, leveraging different fora and emplacing frameworks and initiatives to enhance consumer protection in their respective sectors which they supervise.

Several other dignitaries and telecom consumers, including the Karaje of Kano State, Alhaji Ibrahim Abubakar II, thronged the NCC’s pavilion at the fair were attended to by the MTN, Glo, Airtel and 9mobile’s representatives  who resolved complaints referred to them by the Commission’s officials.

Apart from having their complaints resolved, the NCC officials also shared Information, Education and Communication (IEC) materials on various topical telecom issues to consumers both at the NCC Pavilion and, more importantly, at the ‘NCC Day’ event which held on December 6, 2021.

Addressing a large gathering of telecoms consumers at the NCC Day event, the Executive Vice Chairman of NCC, Prof. Umar Garba Danbatta, thanked the Kano Chamber of Commerce, Industry, Mines and Agriculture (KACCIMA), organisers of the fair, for the constant invitation to NCC to leverage the trade fair platform as an avenue for engaging telecom stakeholders, especially the consumers.

Danbatta, who was represented by the NCC’s Director, Public Affairs, Dr. Ikechukwu Adinde, spoke on the theme of the trade fair: ‘Consolidating the Challenges of Covid-19 Pandemic to Opportunities for Growth and Development of Micro, Small and Medium Enterprises (SMEs) in Nigeria,” and promised that the Commission will continue to stimulate the increased access to digital infrastructure to support businesses and individuals, as well as constantly protect consumer rights and privileges.

According to the industry regulator, the telecommunications sector has been a major driver of the digital economy agenda of the Federal Government, as it continues to provide the needed digital sinews that support the economy, especially during the COVID-19 pandemic and its attendant restriction period.

He said: “Since the outbreak of the pandemic, government institutions, businesses and individuals have relied heavily on telecoms services to carry out their daily operations and official routines. In response to the increased demand for telecoms services, the Commission put a number of regulatory measures in place to ensure seamless access by Nigerians to telecommunications services and protect them against any adverse impact on the quality of service enjoyed by consumers.”

He said as the Commission continued to drive the digital transformation being witnessed in the Nigerian economy, one area that the Commission prioritizes is how consumers are treated by the service providers, adding that “this is why at NCC, we continue to treat consumers as Kings and Queens. Of course, that is who they are because without the consumer, both the regulator and the service providers have no business being in business.”

Danbatta reiterated NCC’s commitment to protecting and empowering consumers – whether individuals and corporate consumers – from unfair practices willingly or unwillingly orchestrated by the service providers.  “This is based on our regulatory mandate of ensuring that consumers of telecommunications services deserve to get value for their money, and to be treated right as very important stakeholders in the scheme of things,” he added.

The NCC’s Director, Consumer Affairs Bureau, Efosa Idehen, in his address, enlightened the consumers on various consumer-centric initiatives of the Commission to protect consumer rights.

Idehen listed some of the initiatives as including the NCC’s various channels of lodging complaints, the NCC toll-free Number 622, the Do-Not-Disturb (DND) short code 2442, the NCC’s Emergency Number 112, among several other consumer-focused programmes.

In his remarks, KACCIMA President, Dalhatu Abubakar, lauded the commission for prioritizing consumer protection in all regulatory drives in the telecom sector.

He said: “I commend you for your efforts in ensuring that telecoms continue to play a critical role in not only transforming the way people live, work and play but also contribute significantly to the growth of Nigerian economy, as evidenced in the sector’s impressive contribution to the Gross Domestic Product (GDP).”

Telecom consumers, who won various prizes in a raffle conducted to excite them at the event, also expressed appreciation to the Commission for being one of the leading public institutions championing the interest of the consumers.


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